Astral Media Inc. is pleased to announce that its wholly-owned subsidiary Astral Media Outdoor has been approved by Toronto City Council to provide a 20-year coordinated street furniture program for the City of Toronto.

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“We are delighted to win the approval of City Council to provide the street furniture program for the City of Toronto,” said Jacques Parisien, President of Astral Media Outdoor. “We look forward to working with the City to deliver a solution that best reflects Toronto’s diverse culture, respects its heritage and embraces its future as a leading international city.”

Astral Media’s plan for Toronto’s streetscape is the result of several years of research and preparation. The proposal includes innovative solutions for transit shelters, information pillars, benches, waste receptacles and other public services. Astral Media assembled an impressive locally-based team of designers, engineers and constructors including award-winning Kramer Design Associates of Toronto. The Astral Media design was developed to co-exist with Toronto, with attributes that blend and accent a city characterized by a mix of contemporary and historic architecture.

“Toronto deserves a streetscape that will raise its image as a clean, green and beautiful international city and we believe our designs will do just that,” said Mr. Parisien.

About Astral Media

Astral Media is a leading Canadian media company, active in specialty, pay and pay-per-view television, radio, outdoor advertising and on the web. Astral Media’s solid and dynamic presence in the country’s major markets rests on its commitment to offer a unique combination of high-quality, targeted media for all its audiences. To learn more, visit www.astralmedia.com.

For further information

Alain Bergeron, Vice-president, Brand Management and Corporate Communications, Astral Media Inc., (514) 939-5008, abergeron@corp.astral.com

Source: ASTRAL MEDIA INC.

This entry was posted on Saturday, May 26th, 2007 at 11:07 am and is filed under Furniture. Tags: Alain, Astral Media Outdoor, City Council, Design, Furniture, Green, Kramer Design Associates, outdoor advertising, owned subsidiary, Paris, Target, Toronto, . You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.