Furniture Row ® Shopping Center Opens In Dacono with Three Weeks of Special Events, Celebrity Appearances

June 29th, 2006 Category Events, Furniture

Furniture Row® Companies will once again expand its presence in Colorado with the opening of a new 85,000 square foot Furniture Row® Shopping Center located in Dacono. The new Center, located at 3440 East I-25 Frontage Road just south of the Colorado National Speedway at exit 232, will host a variety of events during its grand opening celebration. Activities include celebrity meet-and-greets, dynamic contests, and promotional giveaways beginning Friday, July 14, through Tuesday, August 1. The grand opening celebration will kick off with a ribbon-cutting ceremony at the new location on Friday, June 30, at 9:00 a.m.

The Furniture Row® Shopping Center at Dacono includes the store brands Oak Express®, Bedroom Expressions®, Denver Mattress Company®, and Sofa Mart® at one convenient location. The Center was built to accommodate the housing boom in the towns of Dacono, Erie, Firestone, Fredrick and Mead. The area, commonly known as Carbon Valley, is anticipated to expand to over 200,000 residents according to development plans in the next 15 to 20 years.

Friday, July 14

Furniture Row Shopping Center and Denver Mattress Company® shoppers at all stores in Colorado will have the opportunity to register for two amazing contests from July 14 to August 1. Details as follows:

Registration begins for NASCAR VIP Weekend Package Drawing with Furniture Row Racing #78.

Prize includes:

* Guided tour of the Furniture Row® Racing Garage
* Round trip airline tickets for two from Denver to L.A.
* Three nights hotel accommodations at the Hampton Inn in Arcadia, Calif.
* 3-day rental car
* Pit passes and a guided tour of the pits (contingent on the #78 qualifying for the CUP race)
* Reserved upper level Busch and CUP race tickets
* Luxury motor coach transportation from the hotel to the track
* SONY HD 500 event souvenir program

No purchases necessary. Must be 25 years old to register and companion must be at least 18 years old at time of entry.

Shoppers may also register to win one of two $5,000 Furniture Row® Shopping Center shopping sprees. The $5,000 shopping spree may be used at one, or a combination, of the following stores: Oak Express®, Bedroom Expressions®, Denver Mattress Company® and Sofa Mart®. No purchase necessary. Also, if the selected winner has made a purchase during the contest duration, Furniture Row will rebate them up to $5,000 of their total purchase. In the case the winner did not spend $5,000, we’ll refund the amount they spent on their purchase, and provide them with additional credit towards a purchase up to $5,000. Winner is responsible for sales tax. Must be 18 years old to enter.

Register to win one of four racing-inspired EnduroSuede® recliners at the Dacono location only. Visit each store within the Center to register to win your favorite style of recliner.

Saturday, July 15

Furniture Row Racing’s NASCAR NEXTEL CUP show car #78 will be on display in the parking lot at the Dacono Center.

The first 200 families at the Dacono location only will receive a free Furniture Row® Racing #78 baseball cap. One cap per family, while supplies last. No purchase necessary.

Radio station KRFX-FM 103.5 classic rock will broadcast live from noon to 4:00 p.m. The station will be giving away tickets to “Hawg Fest” featuring the Doobie Brothers, Foghat, Quiet Riot, Led Zeppelin and Lewis and Floorwax and the Groove Hawgs.

Furniture Row® Shopping Center mugs, tape measures and Furniture Row® Racing road atlases will be given away at the Dacono location only while supplies last. No purchase necessary.

Sunday, July 16

Furniture Row® Racing’s NASCAR NEXTEL CUP show car #78 will be on display in the parking lot at the Dacono Center.

The first 200 families at the Dacono location only will receive a free Furniture Row® Racing #78 baseball cap. One cap per family, while supplies last.

Colorado’s hometown NASCAR Busch Series driver for Furniture Row® Racing #78, Jerry Robertson, will be on hand to sign autographs from 2:00 p.m. - 4:00 p.m. Jerry will be accompanied by his son, Darren Robertson, driver for the local Furniture Row® Racing Chevy Monte Carlo at Colorado National Speedway. Darren will also be on hand to sign autographs from 2:00 p.m. - 4:00 p.m.

Jerry Robertson has been racing for more than 24 years in a variety of NASCAR sanctioned series across the U.S. He made his first NASCAR Busch Series appearance in 1997 at Las Vegas Motor Speedway. In 2005, Robertson returned to the Busch Series in the Furniture Row® #78 Chevy Monte Carlo, backed by veteran crew chief Joe Garone and the Furniture Row® Racing program. Robertson is currently racing in the Busch Series for Furniture Row®.

Radio station KWLI-FM Willie 92.5 Country will broadcast live from the Dacono Center from 2:00 p.m. to 4:00 p.m. The station will be giving away tickets to Colorado National Speedway. Station mascot cowboy “Poke” will meet and greet customers.

Furniture Row® Shopping Center mugs, tape measures and Furniture Row® Racing road atlases will be given away at the Dacono location only while supplies last. No purchase necessary.

Saturday, July 22

Furniture Row® Racing’s NASCAR NEXTEL CUP show car #78 will be on display in the parking lot at the Dacono Center.

The first 200 families at the Dacono location only will receive a free Furniture Row® Shopping Center backpack cooler. This nylon cooler can be worn on your back, just like a backpack, and is loaded with great features including a watertight insulated main compartment, webbed water bottle pocket, an interior webbed zip pocket, cell phone pocket, D-ring on the side, a top carry handle, and an adjustable shoulder strap. One per family, while supplies last. No purchase necessary.

Radio station KS107.5 will be giving away prizes including Brite Smile treatments and tickets to Water World.

Furniture Row® Shopping Center mugs, tape measures and Furniture Row® Racing road atlases will be given away at the Dacono location only while supplies last. No purchase necessary.

Sunday, July 23

Furniture Row® Racing’s NASCAR NEXTEL CUP show car #78 will be on display in the parking lot at the Dacono Center.

The first 200 families at the Dacono location only will receive a free Furniture Row® Shopping Center backpack cooler. This nylon cooler can be worn on your back, just like a backpack, and is loaded with great features including a watertight insulated main compartment, webbed water bottle pocket, an interior webbed zip pocket, cell phone pocket, D-ring on the side, a top carry handle, and an adjustable shoulder strap. One per family, while supplies last. No purchase necessary.

Furniture Row® Shopping Center mugs, tape measures and Furniture Row® Racing road atlases will be given away at the Dacono location only while supplies last. No purchase necessary.

Saturday, July 29

Furniture Row® Racing’s NASCAR NEXTEL CUP show car #78 will be on display in the parking lot at the Dacono Center.

The first 200 families at the Dacono location only will receive a free Furniture Row® Shopping Center backpack cooler. This nylon cooler can be worn on your back, just like a backpack, and is loaded with great features including a watertight insulated main compartment, webbed water bottle pocket, an interior webbed zip pocket, cell phone pocket, D-ring on the side, a top carry handle, and an adjustable shoulder strap. One per family, while supplies last. No purchase necessary.

Radio station 95.7 KMGG will broadcast live from noon to 2:00 p.m. Shoppers will be invited to win an assortment of prizes, including a family four pack to Water World water park.

Furniture Row® Shopping Center mugs, tape measures and Furniture Row® Racing road atlases will be given away at the Dacono location only while supplies last. No purchase necessary.

Sunday, July 30

Furniture Row® Racing’s NASCAR NEXTEL CUP show car #78 will be on display in the parking lot at the Dacono Center.

The first 200 families at the Dacono location only will receive a free Furniture Row® Shopping Center backpack cooler. This nylon cooler can be worn on your back, just like a backpack, and is loaded with great features including a watertight insulated main compartment, webbed water bottle pocket, an interior webbed zip pocket, cell phone pocket, D-ring on the side, a top carry handle, and an adjustable shoulder strap. One per family, while supplies last. No purchase necessary.

Furniture Row® Shopping Center mugs, tape measures and Furniture Row® Racing road atlases will be given away at the Dacono location only while supplies last. No purchase necessary.

Tuesday, August 1

NASCAR VIP Weekend Package drawing and the $5,000 shopping spree drawing registration ends at all Colorado locations.

Racing-inspired recliner giveaway contest registration ends at the Dacono location.

For more information on the Furniture Row® Shopping Center Dacono Grand Opening, visit www.furniturerow.com/grandopening.

Furniture Row® Companies is one of the largest family-owned specialty home furnishings and bedding retailers. The company is comprised of five specialty store brands including: Sofa Mart®, Oak Express®, Bedroom Expressions®, Denver Mattress Company®, and Big Sur Water Beds®.

Note to Editors: Appearance schedule subject to change.

MULTIMEDIA AVAILABLE: http://www.businesswire.com/cgi-bin/mmg.cgi?eid=5179478

Contact:

Furniture Row® Shopping Center
Wendy Manning, 303-293-2437
wendy.manning@furniturerow.com

Source: Furniture Row(R) Companies



Leave a Reply